WooCommerce: 7 Reasons to Build Your Online Store With This Popular E-Commerce Plugin
When searching for a platform on which to build your online store, you’ll probably encounter WooCommerce. Since its release in 2011, it’s been downloaded over 5 million times. WooCommerce is an easy-to-use platform that provides all the features you need to build your online store from the ground up. Unless you’ve used it in the past, however, you might be reluctant to choose it over other popular e-commerce platforms like Shopify, BigCommerce and Magento.
1) Designed Exclusively for WordPress
WooCommerce allows you to use WordPress as the foundation for your online store. It’s available exclusively as a plugin that integrates seamlessly into WordPress. After installing WordPress on your preferred domain name, you can upload and activate the WooCommerce plugin to begin building your online store.
Other e-commerce platforms have their own content management system (CMS). They may provide common CMS features, such as the ability to create blog posts and content pages, but they pale in comparison to WordPress. WordPress is unequivocally the most popular CMS. It offers all the right features to effectively and efficiently manage content. By building your online store with WooCommerce, you can leverage WordPress’s superior content management features.
2) Free to Use
WooCommerce is free to use. You don’t have to pay to download to the WooCommerce plugin, nor do you have to pay to use it. The company that develops and manages WooCommerce, Automaticc, distributes it under an open-source General Public License (GPL). Therefore, you can use and even modify WooCommerce for free.
Because it’s free to use, WooCommerce can save you money on your online store’s startup costs. You’ll still have to pay for web hosting, but you won’t have to pay for an otherwise expensive recurring subscription to an e-commerce platform. WooCommerce offers premium tools, such as extensions and themes, but they are all optional. The plugin and its core features are free to use.
You can download WooCommerce for free by visiting wordpress.org/plugins/woocommerce.
3) Extensions
WooCommerce offers extensions that you can use to easily change your online store’s functionality. An extension is basically a special type of plugin that works in conjunction with the WooCommerce plugin. Like standard WordPress plugins, some of them are free to use, whereas others cost money.
Rather than coding new functionality directly into your online store, you can use an extension. There are hundreds of WooCommerce extensions available. The Shipping extension, for example, allows you to print shipping labels from your online store’s dashboard, whereas the Google Ads extension allows you to effortlessly create Shopping ads for Google.
4) Fully Customizable
You can customizable every aspect of your online store when building it with WooCommerce. Customization is achieved by modifying your online store’s theme. Most themes provide customization options for the header, navigation menus, post and page layouts, background color, text styling and more. If a customization option isn’t offered by your online store’s theme, you should be able to make the desired change through coding.
There are WooCommerce-centric themes that are designed specifically for WooCommerce. According to its development team, WooCommerce is compatible with all WordPress themes. In 2018, Automaticc released version 3.3 of WooCommerce, which among other things, introduced universal support for all themes. Regardless of which theme you choose, it should work with WooCommerce.
5) Data-Driven Analytics
Building your online store with WooCommerce will provide you with data-driven analytics. From your online store’s dashboard, you’ll see an “Analytics” tab added to the sidebar. Clicking this tab will reveal analytics reports for your online store’s revenue, orders, products, categories, coupons, taxes and downloads. A revenue report, for instance, shows gross sales revenue, net sales revenue, tax revenue, shipping revenue and total sales revenue.
You can even use Google Analytics to peer deeper into the activities of your online store’s shoppers. There’s a free Google Analytics extension available at woocommerce.com/products/woocommerce-google-analytics that provides insight into how shoppers find and use your online store. There’s also a premium Google Analytics extension available at woocommerce.com/products/woocommerce-google-analytics-pr that contains additional features like checkout tracking, order cancellation tracking and event tracking.
6) Native Scalability
WooCommerce is a scalable e-commerce solution that won’t restrict your online store’s growth. As you add more products to your online store, as well as attract more traffic to it, WooCommerce will continue to provide a fast and reliable framework. Automaticc has optimized the plugin to load quickly, and they continue to improve it with regular updates. As a result, WooCommerce offers native scalability to accommodate your online store’s growth.
Although it’s scalable, WooCommerce isn’t the only factor that affects your online store’s scalability. Several other factors play a larger role in scalability. Your online store’s hosting service will likely have the greatest impact on its ability to scale. If it uses a cheap hosting service with shared resources, your online store may fail to support any meaningful amount of growth.
Alternatively, using a poorly coded theme may restrict your online store’s growth. If the theme is bloated with unnecessary code, your online store will become sluggish as its traffic increases. Regardless, WooCommerce itself won’t prevent your online store from growing.
7) Multiple Payment Processing Solutions
You can’t sell products to your online store’s shoppers without a payment processing solution. Thankfully, WooCommerce supports multiple payment processing solutions. WooCommerce Payments is the plugin’s proprietary payment processing solution. It allows shoppers to pay for their orders using credit or debit cards without leaving your online store.
There are no subscription fees associated with WooCommerce Payments. You’ll only be charged a small per-transaction fee of about 2.9 percent plus 30 cents, which is far lower than fees charged by most other payment processors. Along with WooCommerce, other supported payment processing solutions include Stripe, Amazon Pay, Square, PayPal, Braintree and more, all of which are available as an extension.
Whether your online store succeeds or fails is influenced by the platform on which you build it. If you use the wrong platform, your online store will struggle to gain momentum in its targeted market. Building it with WooCommerce, on the other hand, will give your online store all the features and tools that it needs to flourish.
What Are The Various Web Development Services?
In this era of digitalization professional and clean websites look up for the traffic. These days the websites are becoming very popular and web development is touching the new horizon! The look and content of the websites determine whether someone stays or leaves.
It is said that your website is the face of your business in this digital era, and the face is the first thing that people often notice. A professionally designed website adds credibility and improves the ranking of your business. So, while designing a website you should follow a systematic approach:
- Brand Identity
- Appeal
- Usability
- Target
- Composition
- Call to action
When it comes to developing an effective website the design of the website matters the most. You can get many tips regarding that, but you cannot fully rely on those tips. As it is said that “One size never fits all” as the suggestions contradict what you are looking for.
To make the website more efficient, web developers use various tools to write, test, and debug website codes. These web tools are web development software that has built-in features in a web browser like Google, opera, etc. that assist the web developing process.
In this cut-throat competitive world Custom website development is in the trend that helps to design and develop the website of your choice. There are various platforms available where you can design and develop your website such as WordPress, Joomla, PHP, Laravel, Angular.Js, Vue.Js etc.
Multifarious Web Development Services:
In the current situation, there are lots of websites in the market with their different products of brands. So you should be careful about your web development services.
Some of the web development Services are –
- Customization of the website– A well-customized website creates a great impact on the customer as it is the simplest way to advertise your product properly.
- E-commerce website development– This is another important service that allows the user to choose their product, add them into cart and finally purchase that product securely by entering their payment option.
- Web application development– This is the application service that resides on the remote server and delivers to the users mobile over the internet.
- Plug-in development– This is also an important service that is used to add some specific features to the existing programs. It allows the customization of the programs by allowing it to edit, develop, test, debug, and create.
To make your website full of visitors you need to make your website more engaging and for that, you need to manage, update, create, or edit your content. CMS is being one step solution for managing your content. You may also get the additional features of the particular plugins you install. There are various types of CMS platforms are available, some of them are-
CakePHP development– Because of its amazing features, the CakePHP web development framework is the first choice of the developers. Its feature allows us to customize and modify the solutions as per your needs.
Codelgniter framework development– This service is the most preferred as it facilitates the user with a particular framework to design their websites and the web pages with PHP. Codelgniter development service is an SEO and user-friendly service.
Laravel development– Laravel is the most favourite service that is known for the strong and essential features that are necessary for the fast development of the website. Laravel web development company has a team of experts who are involved in the High-end Laravel based solution for multiple business requirements at a reasonable price.
PHP development – PHP is an open-source programming language that covers up mostly 80% of the web. Implementing PHP website development services upgrade your business with various features. With the PHP development company, your business cost-effectively elevates to high-quality software.
Node JS development– Node Js development service is the platform that fulfills the particular need of the user. Node Js development services are event-driven that help create real-time applications that run across the distributed services.
Word press development– WordPress platform is the most flexible open source solution that constantly updates. WordPress development services are the most favorite tools to design powerful, attractive, and unique websites. Currently, more than 70% of the users have designed their websites using Word press platform. The appealing interface of this service allows updating the website without any problem.
As the technological boundaries shift so as the showcase of the new technologies and designs of the websites. Web development plays a vital role in driving innovation in traditional web designing trends. Maintaining the standard of your website is also very important because unless the user doesn’t get attracted he will not stay on your page. So, you should look for prominent web developing services that can develop an engaging and effective website for you. Good luck!!
Why Is Social Media Optimization Important For Business ?
For some organizations, it is the new SEO that helps companies to look forward in the social media platforms. But are we clear about the concept of SMO?
Well, SMO also known as Social Media Optimization is an ideal connection that conduits the bridge between search engine optimization and social media. It helps increase the brand or product awareness among consumers using social media channels and available communities.
This process includes the use of social media platforms, video sites, blogging, and RSS feed to eventually driving more and more traffic to the site while bringing improvement into the sites organic search results. The method of using social media platforms are done with the aim of getting a large number of unique visitors for the website’s published content.
All the published contents on social media platforms are designed in a certain way that will encourage sharing and user engagement, which are the ways SMO intends. A sharing button on Facebook or a RSS feed on a blog are the great examples of SMO. In this blog, I have listed out some of the key reasons that encourage importance of SMO.
Let’s get to know about them.
Why social media optimization is so important?
1. SMO ensures a strong presence on the internet world
With SMO, users are assured of a strong appearance on the internet which is great for organizational success, but also establishes internet authority for the brand. At the same time, it introduces people to the business while helping in branding, recalling, and improving the brand visibility.
2. Increases the reach
Social media optimization provides an opportunity of reaching out to niche audience as the medium allows businesses to position their brands for their targeted audiences. On the other side of the table, your targeted audiences get the chance to reach out to you whenever and wherever they want to.
3. Drives more traffic
Social media optimization is known to be a great source for traffic generation. The platforms allow businesses to reach their customers around the world. Even this happens without investing any more.
4. Lead Generation
We all are aware of the fact that social media platforms are indeed an ideal way to connect people but also a good way to generate leads for the business. Signing up to social media platforms can boost lead generation significantly.
5. Improves ranking on search engine platforms
If a business decides to stay in sync with the social media platforms and gives equal effort to search engine optimization, success will come easily. Search engines collect information from social media platforms to display those information on the search results. Because of these reasons, SMO has gained popularity and prominence among marketers at the same time.
In order to make the most out of social media optimization, organizations need to keep their content relevant and shareable. The more published contents are shared, the better it would be for the company’s search engine ranking. It eventually lead to a strong social media appearance and drives traffic for the site as well.
From the past few years, many organisations have successfully developed great relationships with most of their clients and their associates. In fact, the number of permanent clients are growing while visitors are positively turning into potential clients every day.
This is how the business grows these days and people who are confident enough to sign up on social media platforms are gaining success every day. Social media platforms have become a powerful tool to achieve your dreams without facing much problems at all. Surprisingly some organizations don’t even invest a single penny to gain more visitors but they are doing well because of SMO.
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BEST ONLINE BUSINESS CHOICE: WordPress Development
When you think of earning for living you want to give it your best efforts to get the expected results. Nowadays, online business has become very profitable as well as convenient for both sellers and buyers.Today, Internet is the best mode of business and many people earn their living from it. When you start off to online business, the first and foremost thing you are going to need is a website.
Website is a 24/7 online shop/store, where any number of people can walk in simultaneously, that’s why it becomes important to walk your customers throughout the website with ease and there comes the WordPress Development.
WordPress CMS development is a platform, which is user-friendly as well as can meet all of your custom requirements without any limitations or instructions. It helps your customers to look for the very thing they want without getting trapped here and there. Ever better, as it is an SEO friendly platform, it helps boosting the hierarchy of a website in search engines.
Other benefits WordPress presents are that you get to choose from a number of ready options for theme designs. You can even opt for a custom design best suited for your business. Moreover, it saves a lot of time for solutions as most of the work in this platform is ready. Plugins allow you to extend the functionality of your WordPress site without knowing how to program.
WordPress Development Company has the proper experience as well as required skills to construct any kind of website. It is the best choice if you want a website to build an ecommerce with a huge number of pages or a simple and neat one just to expose your business.
Ecommerce solution is the major aspect of this company’s business. Openxcell is a WordPress Development Company that based on customer’s requirement builds custom WordPress theme designs and WordPress CMS development.
So as mentioned above, WordPress Development services is the best choice if you are going to set up a website for your business being it a large or a small one. Although hiring WordPress Expert Developer is also recommended as they will make everything convenient and admirable as it will provide you expert quality assurance, high end communications model, proven development methodologies, nominal start up or maintenance costs and specialized and proven support.
